Worldcoin (WLD) surged over 45% today following the announcement of a major investment and corporate treasury initiative led by Eightco Holdings Inc. The token is currently trading around $1.50 – its highest point since July, though still well below its December peak near $4.

$270 Million Strategic Deal
Eightco Holdings revealed a $250 million private placement, with an additional $20 million investment from BitMine Immersion Technologies. The funds will be used to acquire WLD, which will serve as the company’s primary treasury reserve asset. This marks the first time a publicly traded firm has adopted Worldcoin in such a role.
The transaction involves institutional players including Kraken, Pantera, FalconX, GSR, and Brevan Howard. Dan Ives, a well-known Wall Street analyst, has also been appointed chairman of Eightco’s board.
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Focus on Digital Identity
Worldcoin is designed around a “Proof of Human” (PoH) system, aiming to create a global digital identity framework using its iris-scanning Orb devices. According to the company, nearly 16 million PoH accounts have been created across 45+ countries.
The token is issued to users who verify their identity via Orb hardware, with the goal of creating a network of real human users – particularly relevant as AI-generated activity becomes more common online.
Read also: Worldcoin’s Global Push: Identity, Access, and What Comes Next
What’s Next?
The offering is expected to close on September 11, after which Eightco plans to change its NASDAQ ticker to “ORBS” in reference to Worldcoin’s Orb technology. If successful, this move could influence how other companies consider integrating WLD into their treasury strategies.
