High-return promises are everywhere in presale marketing. Some projects claim their token will jump hundreds of percent on launch day. Others go further and suggest gains of 2000%, 4000%, or even higher.
These numbers are meant to sound impressive and spark the imagination, but they have little connection to how crypto markets actually behave. In most cases, they are used to trigger excitement and push investors into buying without asking too much questions.
Read also: How to recognize a crypto presale scam? Full guide
Numbers That Are Built on Nothing
When a presale advertises extreme returns, the figure usually comes from one place: the team’s own listing price. They choose a very low presale price and then set a much higher “expected listing price”. The gap between the two becomes the projected return.
This isn’t real analysis. It’s math created entirely by the project. Nothing forces the token to launch at that valuation. Once it’s on an exchange, the price is controlled by the market, not by the numbers printed on the presale page.
Read also: Another Presale Crossed Big Funding Milestone? Don’t Be Fooled.
Ignoring the Supply Problem
Extreme return claims also ignore token supply. Many presale tokens have a very large total supply, often in the billions. Even if the price did reach the number advertised, the market capitalization would become unrealistic. A small and unknown project cannot suddenly support a huge valuation simply because the team wants it to.
This is why tokens with tiny presale prices tend to collapse once trading begins. The supply is too large, the demand too small, and the price adjusts quickly to a level the market can actually support.
Read also: Why Rug Pulls Are Taking Over Memecoin Launchpads?
Who Really Benefits From These Claims
Promising huge gains is a way to attract buyers quickly, especially those who are new to crypto. The team benefits from this because presale funds are collected before the token lists. Even if the price drops immediately after launch, the team already has the money.
The claim of a 6900% return is not meant to be accurate. It’s meant to create a sense of urgency and convince people that they are entering at a rare moment. In reality, such returns are extremely rare, and when they do happen, they involve projects with genuine demand and clear use cases – not tokens created last month.
Read also: Can SHIB Really Hit $1? Let’s Do Some Math!
The Reality Behind the Hype
Promised returns don’t protect investors from market conditions, delayed unlocks, or sudden changes in token supply. They also don’t account for insider allocations that might be unlocked early. When you remove the marketing language, the numbers stop looking impressive and start looking misleading.
A detailed look at those patterns appears in our guide How to Spot a Crypto Presale Scam, which explains why extreme return projections rarely match real outcomes.
