Despite one of the most brutal crypto sell-offs in recent months, Strategy has just confirmed another significant Bitcoin purchase. The firm acquired 855 BTC for approximately $75.3 million at an average price of $87,974 per coin. As of February 2, 2026, Strategy holds 713,502 BTC – worth over $54.26 billion – at a blended cost basis of $76,052.
The buy comes as broader crypto markets face deepening losses. Bitcoin briefly plunged below $75,000 earlier today, marking its lowest point since 2024 and dragging market sentiment into “extreme fear” territory. But Strategy’s continued accumulation signals an unwavering long-term thesis, even as pressure mounts.

Read also: Michael Saylor Unmoved as Bitcoin Briefly Slips Below $76K
Bitcoin’s Breakdown: Lowest Since 2024
Over the last seven days, Bitcoin has fallen nearly 13%, trading around $76,300 at the time of writing. This marks a sharp reversal from highs above $93K seen just weeks ago. The selling accelerated over the weekend and carried into Monday, with Bitcoin briefly dipping under Strategy’s average entry price for the first time in over a year.
Despite this, the firm shows no signs of shifting direction. With more than 713,000 BTC now under management and over $2.2 billion in cash reserves, Strategy remains insulated from forced selling or margin calls.
Read also: Will Strategy Be Forced to Sell Its Bitcoin? It’s Too Early to Panic
A Signal to the Market?
While sentiment across crypto has turned deeply bearish – with the Fear and Greed Index at just 14 – Strategy’s new purchase could offer a modest signal of confidence. In times of widespread volatility, moves from long-term holders like Strategy may provide a stabilizing psychological anchor for nervous investors.
Still, it remains unclear how much further the market correction will go. But as of today, even with prices sliding and fear rising, Strategy is still buying.
